Say Goodbye to Income Rollercoasters
Welcome to the world of spa business, where beauty and wellness intersect to create thriving enterprises for solo professionals. Whether you're a new spa owner or a seasoned solo spa boss, one of the main concerns you might face is the uncertainty of inconsistent income. Here at the Spa Business Building Podcast, we understand that this feast or famine cycle can make it challenging to plan for the future and feel secure in your business.
Massage Therapist, Mary Carolla, Shares How She Handled the Unexpected in Her Business
In this episode, Mary, an experienced massage therapist and instructor with over 20 years in the field, shares her journey of overcoming a significant ankle injury. She discusses the impact on her business, including a 12-week complete stop in her practice, and emphasizes the importance of financial preparedness such as short-term disability insurance and an emergency fund. Mary also highlights the value of a strong referral network and the lessons learned during her downtime. The conversation explores transitioning to less physically demanding work, diversifying professionally, and the crucial role of mental and physical health during recovery. Practical advice on financial readiness and the benefits of having side gigs and emergency plans are also covered, providing a comprehensive look at navigating and growing from unexpected setbacks.
4 Reasons You're Not Fully Booked, Yet
Your books aren’t full and your income isn’t steady.
Why is this happening and what can you do as a solo spa boss?
Let’s break down the reasons why your clients are returning in today’s episode.
Stop Focusing on Attracting New Clients
It takes more time, money, and effort to attract new clients than it does to retain your current clients.
Showing appreciation can go a long way. When clients feel appreciated for spending their money with you they are happy to return and share the love about your business with everyone they know.
In this episode, I share 3 ways you can keep 'em coming back.
Are You Making This Common Mistake on Social Media?
Many solo beauty and wellness providers unknowingly hurt their client attraction efforts with one major social media mistake: hiding their face. In this episode of the Spa Business Building Podcast, I share why showing up authentically online builds trust, boosts bookings, and helps your spa business grow. Learn how to overcome visibility fears and start connecting with your dream clients today.
Why Isn't My Promotion Attracting Clients?
So you created a promotion, but you're not seeing the bookings coming in like you'd hoped for.
This is a common problem that solo service providers are facing. It's also the perfect topic to break down in this episode.
How to Stand Out as a Service Provider
Stop blending in and start standing out as a service provider in your area.
There are so many benefits to not blending in, and we're diving into why on today's episode.
My #1 Tip for Attracting New Clients
Welcome to the Spa Business Building Podcast. In this episode, I’m sharing my number one tip for spa success….
Online Visibility.
What is online visibility and why is it important for the success of your business?
Is Your Business Slower Than Usual?
Are you noticing more no-shows, cancelations, and clients trying to stretch out their time between services? Does it feel slower than usual? What the spa is going on in our industry right now? In this episode, I give my thoughts on what could be causing a slowdown in your business and how to bounce back.
Does Your Business Need a Specialty Focus?
The niches are in the riches, right? Let's discuss how having a specialty focus, or niche, can elevate your business. Is a specialty focus a must?
Spa Business Building Blog
Where Solo Spa Bosses Get Real Advice, Real Support, & Real Results
Helping solo beauty and wellness professionals attract clients and build a thriving business. We'll talk about creating systems for your business to stay organized and increase cash flow, share social media tips, and so much more!
Whether your new to business ownership or seasoned, there's something for everyone here.
Join me on this journey as we share insights, tips, and expert interviews to take your business from surviving to thriving.