Spa Business Growth Toolkit
Resources to help you grow your beauty or wellness business as a solo service provider.
This guide offers actionable insights into creating a compelling online presence as a beauty or wellness professional. From crafting engaging content and building genuine social media connections to leveraging paid ads and partnerships, each step is designed to help you stand out in a crowded marketplace. Get ready to implement these tips and watch your spa business thrive online!
Juggling client appointments, inventory, and life while trying to maintain a social media presence can feel impossible. But it doesn't have to be! I'm sharing my personal social media strategy to help you reclaim your time and focus on building a successful business.
Learn to:
Create effective content
Understand the different social media formats
Engage with your audience in a way that drives growth, not stress
Free Resources
Navigating the complexities of independent contractor (1099) vs. W-2 employee status can be a minefield. Misclassification can lead to costly penalties, legal headaches, and tax nightmares.
Stop guessing and start knowing!
Download our FREE Worker Classification Checklist and gain instant clarity on the key differences between 1099 contractors and W-2 employees.
Must-Haves for Your Beauty or Wellness Business
Designed specifically for solo spa entrepreneurs, this tool helps you to accurately determine the cost of each treatment, ensuring you're charging what you should be to cover your expenses and make a profit.
Once purchased, follow the link to make a copy of the google spreadsheet.
Hey, Solo Spa Boss! Take the stress out of creating social media images for your esthetics business. We’ve done the work for you.
This package includes 66 customizable templates to use in your skincare studio.
Created to use on the free design tool Canva.com. Easily add your brand touch. Change the logo, images, text, and colors to suit your brand aesthetic.
Personal use only. This product cannot be resold for commercial use. This is a digital product. No physical item will be shipped.
Our comprehensive audit service is designed specifically for spas, salons, and wellness businesses like yours, providing a deep dive into your most crucial online assets:
What We Audit:
Website Performance: We analyze your website for user experience, mobile responsiveness, SEO foundations, loading speed, clear calls to action, and overall effectiveness in converting visitors into clients.
Social Media Effectiveness: We review your social media profiles (e.g., Instagram, Facebook, TikTok) for brand consistency, content strategy, engagement levels, audience targeting, and opportunities to grow your community and reach.
Google Business Profile Optimization: We meticulously examine your Google Business Profile for accuracy, completeness, keyword optimization, review management, photo quality, and consistency across platforms to ensure you rank highly in local search results and attract more direct bookings